Pink

#FFC0CB

A red — energetic, urgent and appetite-stirring. Reds grab attention, which is why they suit sale badges and alerts.

Every format

Contrast

Pink scores 1.54:1 against white and 13.65:1 against black. It fails WCAG on white — use it for fills and accents, not for text. Check it against another colour →

Shades and tints

A palette built around it

Open Pink in the palette generator →